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HGTV adds Ball Ornamentals to brand

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The HGTV Home Plant Collection will feature shrubs from Ball beginning next year

| August 7, 2012

The HGTV Home Plant Collection is growing its plant product line with the introduction of ornamental shrubs from Ball Ornamentals. The soon-to-be announced ornamental collection was developed by Agricola Management Group, in conjunction Ball Ornamentals, for the HGTV Home Plant Collection.
 
“We’re excited about our partnership with Ball Ornamentals and we will be partnering with even more ornamental breeders in the future,” said Randy Hunter, CEO of Agricola Management Group. “We are confident that these ornamental additions will exemplify the attributes of our plant collection varieties: smart and stylish plants that thrive in American gardens and solve landscaping challenges for gardeners.”
 
Pete Kruger, general manager of Ball Ornamentals, said: “Our ornamentals bring a unique and diverse plant array that is primed to help HGTV differentiate itself from other brands. Our focused sourcing offers better value for home gardeners with more colorful, durable and practical choices to fit their lifestyles.”
 
“The continued growth of the HGTV Home Plant Collection adds to the gardening options and solutions we can bring to consumers, ” said Ron Feinbaum, general manager of consumer products for HGTV. “We’re focused on stylish plant products that help take the guess work out of plant selection and design by creating a carefully chosen collection that can enhance any outdoor space.”
 
The ornamental shrubs, which will be announced in August, will start to become available to select retailers for the 2013 season as part of the HGTV Home Plant Collection, which officially launched with Expressions annuals this spring.
 
For more information on the HGTV HOME Plant Collection, visit www.hgtvhomeplants.com.
 

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