One of my all-time favorite blogs, Garden Rant, recently discussed an interesting phenomenon: Garden centers hiring professional writers to create content for the store’s blog.

Now before you completely pooh-pooh the idea, check out which garden-retail-powerhouse is already doing it…

Lowe’s. Yep. The big-blue box itself. And they’ve lined up an enviable group of (credible) writers to fill the site with content.

Check out what Susan Harris has to say about this development and the rise of professional garden bloggers here.

And, as always, feel free to leave us a comment below. Does hiring someone to maintain your blog have any appeal?