The best way to learn is by doing, they say. So be sure to check out some of these workshops at OFA Short Course. For a full list of workshops, visit the OFA Short Course website.
Building Profits with Body Flowers – Saturday, July 14
Jeff Corbin will work closely with the first 25 attendees to demonstrate and teach the latest techniques in body flower mechanics sure to impress brides and prom goers. Session sponsor Fitz Designs will showcase their products as well.
Merchandising for Profit – Sunday, July 15
Ian Baldwin will explore the business aspects of “Silent Selling,” his term for merchandising. Attendees will learn how to figure out “cost of space,” consider traffic flow, pick out hot spots and more.
Merchandising on a Budget – Sunday, July 15
Nectar and Company will teach how to do some creative merchandising by creating levels, incorporating textures and adding non-traditional items to enhance a space.
Advanced Plant Care for Technicians – Monday, July 16
Kathy Johnson-Fediw’s all-day program will teach all of the newest tricks of the trade when it comes to indoor plant care.